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Thread: Mao Asada Grabs Top Place for the TV Celebrity Image Survey

  1. #1
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    Mao Asada Grabs Top Place for the TV Celebrity Image Survey

    From tokyohive:

    Earlier this week, Video Research Ltd. released the results of their influential ‘TV Celebrity Image Survey‘, which is conducted twice a year (February & August).

    Aside from researching the official TV audience ratings, Video Research Ltd. often conducts image and popularity surveys related to various topics concerning people, products, and characters appearing on TV and radio. One of those surveys is the well-known ‘TV Celebrity Image Survey’, which analyzes the awareness, popularity and image of 1,000 celebrities that regularly appear on TV. The February 2012 ranking marks the 79th time that they’ve conducted this particular survey.

    The results can be very influential, as industry officials often include this data when deciding the cast of new shows, dramas/movies, and commercials. While the detailed information only is available for their official partners, such as all the TV networks, they always release the top 50 of the general popularity ranking to the public. The popularity rating displays how many of the 1,130 people (565 for the male ranking, 565 for the female ranking) who took part in this survey and whether they chose “I like him/her a lot” or “I like him/her a little” for the respective person.

    This time actor Abe Hiroshi came out on top of the male ranking. He already had been within the top 3 for the previous two rankings released in 2011 and the last time he actually topped the ranking was in the August ranking of 2010. Fellow actor Watanabe Ken also reached a new record high, but unfortunately he still barely missed a place inside the top 10. Child actor Suzuki Fuku was included in the survey for the first time and already became the 23rd most popular male celebrity on TV.

    In the female ranking, figure skater Asada Mao once again claimed the top position after dropping out of the top 5 in the August ranking of 2011. She also topped the ranking in the previous February ranking. In second and third place ranked the actresses Ayase Haruka (last time: 4th) and Amami Yuki (last time: 2nd). A big jump towards the upper ranking was achieved by actress Aragaki Yui, who improved herself by six ranks and entered the top 10 for the first time in her career. One of Japan’s best female football players, Sawa Homare, also ranked inside the top 10, even though this is the first time she was included in the survey.

    You can check out the male and female top 50 below!

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    Male Celebrity Image Ranking

    01 – 54.2% – Abe Hiroshi
    02 – 52.0% – Ichiro
    03 – 51.7% – Fukuyama Masaharu
    04 – 49.0% – Akashiya Sanma
    05 – 47.1% – Ishizuka Hidehiko
    06 – 46.7% – Kuwata Keisuke
    07 – 45.8% – Beat Takeshi (Kitano Takeshi)
    08 – 45.7% – Taka and Toshi
    09 – 44.2% – Yamaguchi Tomomitsu
    10 – 44.1% – Okamura Takashi

    11 – 43.9% – Tokoro George
    11 – 43.9% – Watanabe Ken
    13 – 41.8% – Yuzu
    14 – 41.6% – Shimura Ken
    15 – 41.4% – Aiba Masaki
    15 – 41.4% – Abe Sadawo
    17 – 41.2% – Summers
    18 – 40.9% – Sekine Tsutomu
    19 – 40.7% – Mr.Children
    20 – 40.5% – Ameagari Kesshitai

    21 – 40.4% – Oizumi Yo
    22 – 39.8% – Sakurai Sho
    23 – 39.5% – Kobukuro
    23 – 39.5% – Suzuki Fuku (first time in the survey)
    25 – 39.3% – Ikegami Akira
    26 – 39.1% – Ishikawa Ryo
    27 – 38.9% – Katori Shingo
    28 – 38.4% – Matsumoto Hitoshi
    28 – 38.4% – Kinashi Noritake
    30 – 38.2% – EXILE

    31 – 37.7% – Shofukutei Tsurube
    32 – 37.5% – Ohno Satoshi
    33 – 37.3% – Takenaka Naoto
    33 – 37.3% – Eguchi Yosuke
    35 – 37.0% – Takada Junji
    35 – 37.0% – Nishida Toshiyuki
    37 – 36.8% – Tamori
    37 – 36.8% – Kimura Takuya
    39 – 36.5% – Uchimura Teruyoshi
    40 – 36.3% – Karasawa Toshiaki

    41 – 36.1% – Mukai Osamu
    42 – 34.9% – Ninomiya Kazunari
    43 – 34.7% – Tsutsumi Shinichi
    44 – 34.5% – Harada Taizo
    45 – 34.3% – Tsumabuki Satoshi
    45 – 34.3% – B’z
    47 – 34.2% – Ito Shiro
    47 – 34.2% – Mizutani Yutaka
    49 – 33.6% – Ueda Shinya (first time in the survey)
    49 – 33.6% – Yakusho Koji
    49 – 33.6% – Oda Kazumasa

    -

    Female Celebrity Image Ranking

    01 – 56.8% – Asada Mao
    02 – 53.1% – Ayase Haruka
    03 – 49.4% – Amami Yuki
    04 – 48.5% – Matsushima Nanako
    05 – 47.1% – DREAMS COME TRUE
    06 – 44.6% – Nakama Yukie
    07 – 44.2% – Becky
    08 – 40.2% – Aragaki Yui
    09 – 39.1% – Yoshinaga Sayuri
    10 – 38.8% – Sawa Homare (first time in the survey)
    10 – 38.8% – Takeuchi Yuko

    12 – 38.6% – Fukatsu Eri
    13 – 38.2% – Amuro Namie
    14 – 38.1% – Kanno Miho
    15 – 37.3% – Yuuka
    16 – 37.0% – Esumi Makiko
    16 – 37.0% – Yanagihara Kanako
    18 – 36.5% – Ikimonogakari
    19 – 36.3% – Shinohara Ryoko
    20 – 35.9% – Ueto Aya

    21 – 34.7% – Inoue Mao
    22 – 34.5% – Imoto Ayako
    23 – 34.3% – Ashida Mana
    24 – 34.0% – Sekine Mari
    25 – 32.4% – YOU
    26 – 32.2% – Koizumi Kyoko
    27 – 31.7% – Shibasaki Kou
    28 – 31.3% – KARA (first time in the survey)
    29 – 31.2% – Kuroki Hitomi
    30 – 30.6% – Ishihara Satomi

    31 – 30.4% – Horikita Maki
    31 – 30.4% – Kichise Michiko
    33 – 30.3% – Krumm-Date Kimiko
    33 – 30.3% – Konishi Manami
    35 – 30.1% – Miyazaki Aoi
    35 – 30.1% – Nagasaku Hiromi
    37 – 29.9% – Kitagawa Keiko
    38 – 29.4% – Matsu Takako
    38 – 29.4% – Aoi Yuu
    40 – 29.2% – Karina

    41 – 29.0% – Harisenbon
    41 – 29.0% – Tomochika
    43 – 28.8% – Nakajima Miyuki
    43 – 28.8% – Yamaguchi Tomoko
    43 – 28.8% – Yoshitaka Yuriko
    46 – 28.5% – Kuroki Meisa
    46 – 28.5% – Nagasawa Masami
    46 – 28.5% – Yachigusa Kaoru
    49 – 28.1% – Yonekura Ryoko
    50 – 27.8% – Toda Keiko
    50 – 27.8% – Takahata Atsuko
    Even after she retires, I believe Mao will have a good career ahead of her.

  2. #2
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    I think you're right about her future career, whether she becomes a pro skater or chooses some other work. It's nice to see her at the top of the list! It shows how people feel about her but also demonstrates that figure skating means something in Japan. Thanks for showing this.

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