So I think it would be good if the sport would return to a two-program format with a technical program and an artistic program. We have lost so much of our audience and several of our really big-money sponsors, and I think that bringing back that artistic program would lure the public back, which would lure the big buck sponsors back.
The sport of figure skating, at the Olympic-eligible, world championship level and all lesser events leading up to them, NEVER consisted of a technical program and an artistic program. There were a number of pro competitions in the late 20th century that used that breakdown, but never ISU competition.
And some languages have always referred to the sport in general as "artistic skating" (to distinguish it from speedskating).
For singles, originally the competition was divided between compulsory figures and freeskating (to music for most of its history). Freeskating meaning that skaters could choose which technical elements to include, eventually with some requirements and/or restrictions.
In the later decades of the 20th century, the value of compulsory figures relative to freeskating declined, with shifts in the numerical weighting of the competition parts and reductions in the number of figures skated in competition, and a short technical program was introduced (known at various times as "short program" or "technical program" or briefly "original program"). Execution of specific required elements, with much stricter requirements and restrictions, is what distinguished this program from the freeskate phase of competition.
Eventually the figures were removed from competition entirely, leaving only the short program and freeskate.
Pairs never had a compulsory figures competition phase, so the short technical program was introduced there about a decade before it was in singles.
The 6.0 scores for the short program have long (always?) been named "required elements" and "presentation."
Ice dance has been different in several ways. That could be a different discussion.
In 6.0 judging, the names of the scores for freeskating were "technical merit" and, at various times over the years, "manner of performance," "artistic impression," "composition and style," "presentation."
So during the times when half the score included the word "artistic," there was a sense --among skaters and judges and commentators as well as the general public -- that approximately half the score of the final phase of competition was based on artistry.
But technical merit was always a major part of the freeskating score, and until the late 1980s it was the tiebreaker for individual judges to rank two or more skaters to whom they awarded the same total of the two marks.
And then in the mid-1990s the ISU decided that "artistic impression" was a misleading name and changed the name of the second mark in freeskating to "presentation" to match that in the short program.
But even for those few years ca. early 1990s, when "artistic impression" was the name of the second mark in the freeskate and it was the tiebreaker for within-judge ties, it was the freeskate that was where the envelope was being pushed in terms of technical content because of the specific requirements and restrictions in the short/"technical" program. E.g., quads were not allowed in short programs at the time, and for most of that time women were only allowed (but not always required) to include one triple.
There has
recently (a decade and a half into the IJS era) been some talk of restructuring competition into a "technical program" and an "artistic program." Last I heard was that the two programs would be the same length, and I understood that the technical program would have more elements and I think more weight on the Technical Elements Score, and the artistic program would have fewer elements and more weight on Program Components.
We'll have to see exactly what the specific proposal consists of, and whether the ISU does indeed decide to adopt this restructuring.
If they do, it will be an entirely new direction for ISU skating, not going "back" to anything they ever did before, but probably influenced by the popularity of pro competition formats from in the 1980s and 90s.