Step 1 Remove Cinquanta.
Step 2 Find decent candidate to replace him. Ideally someone with figure skating sport background, impeccable reputation, ex Marketing / Strategic Consulting / MBA experience / public face optional. ie/ Someone smart and has long term view with keen business sense to pick up the pace and start a snowball effect from a whiff of snowflake.
Steps 3 Regain Public Trust. Reassess the entire judging panel selection process from top to bottom. Including training and qualification. Are they qualified to judge all aspect of PCS for example. Remove conflict of interest, agenda, influencing, remove anonymity. Human being by nature is incapable of being honest 100% the time. You might as well say you don't believe anyone likes money or love their country. Total BS.
Step 4 Accountability and Verifiability. Invest greater use of existing sporting technology and to make the scoring more understandable for and make reference of actual sporting measuring facts in support. Consider revise an info graphic interface to better inform audience of the scoring system.
Step 5 Horizontal integration. Consider figure skating as a truly multidisciplinary sport that involves physical movements, music, choreography, fashion, make up, culture (cinema, theatre, performance art) and market it wisely. Make figure skating relevant to modern times in areas people are interested in. It need a younger audience, people with money who will invest to go and see shows, competitions.
Niche is good if it is properly exploited. Look at X Games. Figure skating is less than Niche at the moment. It does't even seem to have the respect of some of its most ardent fans and insiders. It is an embarrassment and clearly not being managed well compare to 20 years ago. Dwindling attendance figures and lack of real understanding and appreciation of the sport by its leaderships that appears to lack the foresight, knowledge or good will to really push the sport more global and understandable. It is not like the rest of the world beside the big 4 nations are uninterested, but it is more likely they just couldn't 'get in' the old boys club, and especially with the new GP rules, it seems the old boys don't want them in so they can have greater control over the outcome. ie/ Award their own. Look at its strategy, how COP has came about, insist there's never any judging controversy yet Salt lake happened, corrupted judges continue to judge, insist on keep anonymity, alienate audience further, create distrust among skaters and even fans of the sport, contemplate kill short programs, crap prize money for skaters that doesn't command respectability in this capitalist society, especially an expensive sport like this. This gives the federations enormous power over their own skaters, more than they should in an individual sport. There so many thing wrong with it there's no quick fixes unfortunately.