It would be wonderful to think that. But Zhenya has a huge, dedicated, loyal fan base. Everywhere she goes the cheers are twice as loud as those for other skaters. It seems to me that she is sort of the 'michelle kwan' of Russia. I'm not sure the casual viewer knows who Sasha is yet, whereas Zhenya is more of a household name. At least this is what I'm guessing. Basically that Zhenya is the celebrity draw for figure skating in Russia.
It wouldn't make sense for Russians to not know who Sasha is, I mean, she makes history every time she skates, what more is there to say?

let's focus on IdF please.