It's not his job to provide the constructive proposals. He's not a technical specialist or skater, he's a bigtime, super-articulate, respected fan -- who's also a professor trained to tell the truth, not to endorse errors. So he thinks COP is a crappy system and he says why. You seriously think that's wrong??
This (post 143) is what I had in mind. Maybe I'm confusing Mathman's complaints with his characterization of Hersh's complaints.
All sports depend on fans today, regardless of how it was in 1850 or 1900. It's normal for sports to change to address fan needs and desires. Which baseball field now is getting torn up so batters can hit more home runs? (That seems hilarious to me.) Of course not all fans will agree, thank the Lord. And fan feelings are not the sole factor in changing a sport. But they are a valid factor since, yes, they ultimately buy the product and thus pay the bills, and I don't think skaters are happy about the shrinking audiences. How could they be?
1) Baseball is a professional sport. Figure skating really isn't.
The very highest levels -- ISU championships, Olympics, Grand Prix -- attract attention comparable to professional sports and pay a tiny minority of its athletes enough to make a living. Most of the athletes are self-funded or funded by their national federations, not by the ISU.
If there could be a way to ensure 6-figure salaries (before training and travel expenses, or including those expenses) for every skater on the Grand Prix/top 24 at Worlds, then it might make sense to have different rules for the athletes at that level, designed to appeal to fans/sponsors/broadcasters to earn more money and pay the athletes more.
But as long as the income from those sources goes primarily toward the expenses of running the competition in the first place and a small portion toward paying the athletes, I don't think we can subordinate the athletes' needs to those of some viewers.
In order for there to be high-level competitors that casual fans enjoy watching, there need to be lower level competitions that reward skill development. It's hard to be artistic while tripping over one's feet on every step (which is not the same thing as falling once or twice or even three times on a risk move -- which can include deep edges and tricky steps in addition to jumps). We wouldn't expect rules to privilege artistry over technique at the developmental levels, or else there would be no incentive for skaters to develop their skills.
Most competitors at ISU championships, not to mention junior-level and senior B events, are really still in the skill development phase, as well as funding it out of their own pockets.
So at what level should rules be designed with fan appeal in mind and at what levels should the finer points of technique take precedence?
2) Encouraging and recognizing more quads (and comparable elements in other disciplines) would be comparable to facilitating more home runs. Rewarding staying-on-one's feet, or emotionally engaging audiences, at the expense of established values of skating skills would be more comparable to giving bonus points for error-free baseball games or football end zone dances. That might appeal to some sports fans and disgust others.
Same with any change made to skating purely to appeal to fans. All fans do not speak with the same voice, think with the same brain, or feel with the same heart. Nor, of course, do all skaters or officials.
3) Skating audiences may have shrunk in the US since 10-15 years ago, for many reasons, but have grown or remained stable in other markets. It does so happen that the US market is in a position to provide the most income to the ISU if skating catches its collective fancy. Making changes to appeal to a large subset of one country's fans in hopes of increasing viewership and income from that country could backfire if the increased viewership doesn't materialize for reasons outside the ISU's control and meanwhile the changes also turned off a smaller subset of that country's fans and other countries' fans who have different preferences.
One could argue that that's what happened with the introduction of IJS -- in trying to appeal more to hard sports fans, it lost a lot of the art/entertainment fans.