Agree that it is too early to say that race is a negligible issue in the U.S.
But I will mention Tiger Woods, who for many years was an advertiser's and broadcaster's dream. He too used to be one of my favorites. Before his unforgivable (IMHO) personal transgressions came to light, I was among many who would have said that he was as All-American as you can get.
I can tell that you meant no harm, Robeye

, and I hope you understand that I'm not picking on you.
If I seem overly fixated on your original reference to hair color, here is my reason: if I do not point out (politely) that blondness is not synonymous with or deserving of automatic unanimous popularity, then I feel that I am "enabling" the perpetuation of the stereotype. By saying something, I hope to chip away at the lingering stereotype and make any and all messengers think twice before they invoke it as casual shorthand or a throwaway line. (Although "fair-haired" has not died out [yet?] either, I myself avoid using the expression.)
And I always love hearing about fine-looking women who dye their hair darker, such as Tessa Virtue, Meryl Davis, and the actress from "Modern Family," whose name escapes me at the moment.
Everyone is entitled to her/his favorites (and non-favorites). Gold is fortunate to have you among her ardent fans. (As for Maroney, I have a theory that her

hwell: face was widely misinterpreted, but don't worry, I do not think this thread is the place for it.

)
(I don't claim to remember to what extent Yamaguchi's Olympic gold immediately resulted in monetary opportunities. But if the list cited by Mathman is reliable, her current net worth is tied with Boitano's at $18 million. Not too shabby. For comparison: Scott Hamilton = $30 million; Peggy Fleming = $8 million; Shaun White = $20 million.)