1. If you don't make the audience happy, then no one's going to watch as you determine the best skater in a fair and transparent manner.
But what makes the audience happy?
Family and friends of the skaters, and the skaters themselves -- the vast majority of spectators at all but the highest level competitions -- are happy to see their skaters perform as well as they can. They're happy when their skaters place well and when they are placed fairly -- preferably both at once. And these people have invested much more time and money into the sport than any fan. If they're not happy with the sport, they'll drop out, and there will be a much smaller pool from which to develop elite skaters to entertain wider audiences.
When you think about changes in rules or changes in emphasis you would like to see at the highest level, do you care how they might apply to skaters at the lower levels who might or might not someday make it to your TV screen?
How would they affect the average novice skater at a regional competition in the US or Japan? At the national championships of Finland or France or Australia? Is making the audience happy more important than making the competition fair even when there's no paying audience?
Fans and other skaters who are technically minded may be happy scrutinizing all the technical details, small and large, and seeing all those technical aspects rewarded or punished appropriately; they may love to pore over the protocols. They might get excited by a new technical variation on a spin or spiral . . . or fascinated by an unusual error and wonder how the rules will handle it . . . even if performed by lower level skaters whose weaknesses in jumping or in posture and other aspects of presentation assure that those skaters will never reach the highest levels or never become fan favorites.
Fans of athleticism may be happy when the skaters with the biggest, hardest jumps, fastest skating, and fewest mistakes win. They might care less about edges or artistry. This might include sports fans whose interest in skating is only occasional and who think that ice dance has no place in the Olympics or calling itself a sport. They might bring beliefs from other sports that anyone who falls should automatically disqualified. Or they might believe that falling on a cutting-edge jump is more admirable and more worthy of reward than playing it safe.
Fans who look at skating as a form of performing art may be happy when they get to watch skaters who perform confidently and charismatically on the ice with good form, interesting choreography, and good expression of the music, and no visible mistakes. They may be happiest when these performances that offer the greatest aesthetic pleasure are rewarded over others with greater technical content.
Fans who enjoy rooting for the home team may be happiest when their country's skaters do well or when their rivals are punished. Or they may choose favorite skaters on some other basis and enjoy rooting for their favorites and against their nonfavorites and be happiest when the results agree with their preferences.
Fans can learn to enjoy great technique AND great athleticism AND great artistic sensibility. Skaters who embody all three at the highest level come along maybe once a generation. Meanwhile there are plenty of skaters who may be great at one or two aspects and weaker at the others. There's no reason why fans can't enjoy all those skaters for different reasons and be happy for all of them when they're rewarded for what they do well.
There is no system that will keep all fans and all skaters happy all the time.
A system designed primarily for entertaining a certain category of fans while ignoring the other categories will lose as many fans as it gains.
A system designed to make fans happy while ignoring the needs of the skaters to have their work judged fairly in all the aspects that they work so hard on will lose skaters. And then everyone loses.