New Patrick Chan Commercial

[i love to skate]

Here is an adorable new commercial that launched on July 1st:

http://www.youtube.com/watch?v=sw-xpEO3ArQ

An article on the campaign as well:
http://www.marketingmag.ca/english/news/marketer/article.jsp?content=20090708_170700_2228

The Cherrios boxes will come with a line in which you can cut out the word "Cheer", personalize it and mail it to the Olympic Village. The postcards will then be posted on a wall for the Canadian athletes to see. What a great idea!

 

[Ladskater]

Cute ad!!! Thanks for sharing..

 

[iluvtodd]

Just adorable!

 

[enlight78]

That is super sweet. aaaaawwwwwllllll

 

[enlight78]

The Cherrios boxes will come with a line in which you can cut out the word "Cheer", personalize it and mail it to the Olympic Village. The postcards will then be posted on a wall for the Canadian athletes to see. What a great idea!

I wonder who are the people who come up with these ideas. maybe we should ask them to join the isu

 

[LeCygne]

That is soo cute!!

 

[Spun Silver]

Just Canadian athletes?? I can't send my Cheerios carton to Sasha or Alena or Miki or Mao or Johnny or Daisuke or Ashley or Javier or (the one who bewitches me) Nobu??

 

[i love to skate]

Just Canadian athletes?? I can't send my Cheerios carton to Sasha or Alena or Miki or Mao or Johnny or Daisuke or Ashley or Javier or (the one who bewitches me) Nobu??

Yes, just Canadian athletes. General Mills Canada is the one who came up with the campaign!

 

[chuckm]

General Mills is a US company, located in Minneapolis MN. General Mills Canada is a subsidiary.

If General Mills Canada can promote Canadian athletes, then why can't parent company General Mills promote US athletes?

 

[seniorita]

Very cute ad!And I think it is nice idea

And no cocacola bottle ?
I m still waiting Dee to send me the michelle one by the ocean:boohoo:did you drink them all Dee like mm?

 

[i love to skate]

General Mills is a US company, located in Minneapolis MN. General Mills Canada is a subsidiary.

If General Mills Canada can promote Canadian athletes, then why can't parent company General Mills promote US athletes?

General Mills CANADA is a sponsor of the Canadian Olympic Team. Obviously this campaign is for the Canadian public to send our warm wishes to the Canadian athletes and have them read them at the Athletes Village during the games. I don't see why this is an issue...it is a great idea.

 

[1795]

cuuuuuuuuuuute....

anyone know of other sponsorships with skaters besides this and mao/yuna?

 

[i love to skate]

cuuuuuuuuuuute....

anyone know of other sponsorships with skaters besides this and mao/yuna?

Patrick is also sponsored by McDonalds. Joannie has quite a few big name sponsors: World Vision, General Mills Canada, Joico hair products, Bell, Cold-FX, and Molson :thumbsup:

 

[dorispulaski]

Inoue and Baldwin are sponsored by AFLAC. I guess I could send them a duck dinner?

(supposing they make the team)

 

[seniorita]

Plushy is sponsored by Oriflame...
I guess I could send him a lipgloss

 

[jjane45]

Was not a Patrick fan but this commercial is just too cute

 

[janetfan]

General Mills CANADA is a sponsor of the Canadian Olympic Team. Obviously this campaign is for the Canadian public to send our warm wishes to the Canadian athletes and have them read them at the Athletes Village during the games. I don't see why this is an issue...it is a great idea.

I agree and think it is very nice. It is possible General Mills could follow or copy this in USA. But we have to remember that Canada is the host nation for next Olympics and it is natural that the Canadian Oympic sponsers do things like this. I like the ad alot and also the idea.

Patrick is still young compared to the other top men. He is going to get better as a skater and most likely become more media savy.